ConvergeSC

Part of my effort to keep myself abreast of whats going on in the technology world is regularly attending conferences. Thus I find myself here at ConvergeSC. From their website:

ConvergeSC is a web conference where designers, developers, business and marketing professionals can gain insight into all aspects of our industry from some of the best and brightest the Carolinas have to offer.

Geno Church gave a nice presentation on branding. He emphasized keeping the connection as a human interaction, not just a corporation to person interaction. His prime example of was Fiskars, a craft tools company. Instead of helping the company ‘sell scissors’, he helped create a movement. A movement to make scissors sexy. Who knew.

Update 1:


Jason Beaird gave a very nice talk about web designing. He covered many of the basics, ranging from:

He also provided some very nice examples for what was discussed.  For a very nice webpage design: Blue Acorn

From post presentation twittering:

Update 2


Jason Dew gave his presentation on Ruby on Rails. This presentation differed from the normal shpiel for Ruby. This presentation managed to be introductory, yet really scrape the surface of what Ruby can do. I might have to look into this language soon. I might have to look into the language again. My first experience wasn’t so great… I never got over the initial learning curve. Granted I’ve been too busy with Java lately.

Some snippets from the presentation: